.work-businessfriend{--plum:#624581;--plum-deep:#3c2753}@supports (color:lab(0% 0 0)){.work-businessfriend{--plum:lab(34.7543% 22.4994 -29.5291);--plum-deep:lab(19.9303% 18.2868 -23.55)}}.work-businessfriend img{max-width:100%;height:auto;display:block}.work-businessfriend .grid12{grid-template-columns:repeat(12,minmax(0,1fr));gap:24px;display:grid}.work-businessfriend .kicker{font-family:var(--font-jetbrains-mono),monospace;letter-spacing:.18em;text-transform:uppercase;color:var(--ink3);font-size:11px;font-weight:500}.work-businessfriend .col-9,.work-businessfriend .col-3{grid-column:span 12}@media (min-width:768px){.work-businessfriend .col-9{grid-column:span 9}.work-businessfriend .col-3{grid-column:span 3}}.work-businessfriend .col-7,.work-businessfriend .col-5{grid-column:span 12}@media (min-width:768px){.work-businessfriend .col-7{grid-column:span 7}.work-businessfriend .col-5{grid-column:span 5}}.work-businessfriend .col-8,.work-businessfriend .col-4{grid-column:span 12}@media (min-width:768px){.work-businessfriend .col-8{grid-column:span 8}.work-businessfriend .col-4{grid-column:span 4}}.work-businessfriend .case-hero{max-width:1320px;margin:0 auto;padding:0 24px}@media (min-width:768px){.work-businessfriend .case-hero{padding:0 40px}}.work-businessfriend .crumb{font-family:var(--font-jetbrains-mono),monospace;letter-spacing:.18em;text-transform:uppercase;color:var(--ink3);flex-wrap:wrap;align-items:center;gap:8px 12px;font-size:11px;font-weight:500;display:flex}.work-businessfriend .crumb a{color:var(--ink3)}.work-businessfriend .crumb a:hover{color:var(--ink)}.work-businessfriend .case-h1{font-family:var(--font-bricolage-grotesque),serif;letter-spacing:-.035em;font-variation-settings:"opsz" 96;margin:32px 0 0;font-size:clamp(56px,9vw,144px);font-weight:300;line-height:.92}.work-businessfriend .case-lede{max-width:62ch;color:var(--ink2);margin:36px 0 0;font-size:19px;line-height:1.55}.work-businessfriend .case-side{border-top:1px solid var(--hairline);margin-top:40px;padding-top:24px}@media (min-width:768px){.work-businessfriend .case-side{border-top:0;border-left:1px solid var(--hairline);margin-top:0;padding:0 0 0 32px}}.work-businessfriend .bit{margin-bottom:20px}.work-businessfriend .bit:last-child{margin-bottom:0}.work-businessfriend .bit .k{font-family:var(--font-jetbrains-mono),monospace;letter-spacing:.18em;text-transform:uppercase;color:var(--ink3);font-size:10.5px;font-weight:500}.work-businessfriend .bit .v{color:var(--ink2);margin-top:8px;font-size:14.5px;line-height:1.55}.work-businessfriend .hero-img-wrap{max-width:1320px;margin:64px auto 0;padding:0 24px}@media (min-width:768px){.work-businessfriend .hero-img-wrap{margin-top:96px;padding:0 40px}}.work-businessfriend .hero-img-wrap figure{border:1px solid var(--hairline);background:var(--paper2);border-radius:2px;margin:0;overflow:hidden}.work-businessfriend .hero-img-wrap figcaption{font-family:var(--font-jetbrains-mono),monospace;letter-spacing:.18em;text-transform:uppercase;color:var(--ink3);margin-top:12px;font-size:10.5px;font-weight:500}.work-businessfriend .csec{max-width:1320px;margin:0 auto;padding:80px 24px}@media (min-width:768px){.work-businessfriend .csec{padding:112px 40px}}.work-businessfriend .csec-head{grid-template-columns:repeat(12,minmax(0,1fr));gap:24px;display:grid}.work-businessfriend .csec-num{grid-column:span 12;align-items:baseline;gap:12px;display:flex}@media (min-width:768px){.work-businessfriend .csec-num{grid-column:span 3}}.work-businessfriend .csec-num .paren{font-family:var(--font-jetbrains-mono),monospace;letter-spacing:.14em;color:var(--sage-deep);font-size:13px;font-weight:500}.work-businessfriend .csec-num .nm{font-family:var(--font-jetbrains-mono),monospace;letter-spacing:.18em;text-transform:uppercase;color:var(--ink3);font-size:11px;font-weight:500}.work-businessfriend .csec-title{font-family:var(--font-bricolage-grotesque),serif;letter-spacing:-.02em;font-variation-settings:"opsz" 96;grid-column:span 12;margin:0;font-size:clamp(28px,3.4vw,44px);font-weight:300;line-height:1.04}@media (min-width:768px){.work-businessfriend .csec-title{grid-column:span 9}}.work-businessfriend .csec-body{grid-template-columns:repeat(12,minmax(0,1fr));gap:24px;margin-top:40px;display:grid}@media (min-width:768px){.work-businessfriend .csec-body{margin-top:48px}}.work-businessfriend .csec-body>.content{grid-column:1/-1}@media (min-width:768px){.work-businessfriend .csec-body>.content{grid-column:4/-1}}.work-businessfriend .p17{color:var(--ink2);font-size:17px;line-height:1.65}.work-businessfriend .p17+.p17{margin-top:20px}.work-businessfriend .p17 em{font-style:italic}.work-businessfriend .ds-grid{grid-template-columns:1fr;gap:40px;display:grid}@media (min-width:768px){.work-businessfriend .ds-grid{grid-template-columns:7fr 5fr;gap:24px}}.work-businessfriend .scope-card{border:1px solid var(--hairline);background:var(--paper2);border-radius:2px;padding:24px}.work-businessfriend .scope-card .k{font-family:var(--font-jetbrains-mono),monospace;letter-spacing:.18em;text-transform:uppercase;color:var(--sage-deep);font-size:10.5px;font-weight:500}.work-businessfriend .scope-card ul{flex-direction:column;gap:12px;margin:16px 0 0;padding:0;list-style:none;display:flex}.work-businessfriend .scope-card li{color:var(--ink2);align-items:flex-start;gap:10px;font-size:14.5px;line-height:1.55;display:flex}.work-businessfriend .scope-card li:before{content:"";background:var(--sage-deep);flex-shrink:0;width:12px;height:1px;margin-top:8px;display:inline-block}.work-businessfriend .steptrain{margin-top:40px;position:relative}.work-businessfriend .steptrain:before{content:"";background:var(--hairline);height:1px;position:absolute;top:18px;left:0;right:0}.work-businessfriend .steptrain-list{grid-template-columns:1fr;gap:32px;margin:0;padding:0;list-style:none;display:grid}@media (min-width:768px){.work-businessfriend .steptrain-list{grid-template-columns:repeat(5,1fr);gap:24px}}.work-businessfriend .steptrain-item{padding-top:40px;position:relative}.work-businessfriend .steptrain-node{background:var(--paper);border:2px solid var(--sage-deep);border-radius:50%;width:14px;height:14px;position:absolute;top:11px;left:0}.work-businessfriend .steptrain-item:nth-child(odd) .steptrain-node{background:var(--sage-deep);border-color:var(--sage-deep)}.work-businessfriend .steptrain-item .phase{font-family:var(--font-jetbrains-mono),monospace;letter-spacing:.18em;text-transform:uppercase;color:var(--sage-deep);margin:0;font-size:10.5px;font-weight:500}.work-businessfriend .steptrain-item h3{font-family:var(--font-bricolage-grotesque),serif;letter-spacing:-.015em;font-variation-settings:"opsz" 24;margin:8px 0 0;font-size:18px;font-weight:500;line-height:1.2}.work-businessfriend .steptrain-item p{color:var(--ink2);margin:10px 0 0;font-size:14px;line-height:1.55}.work-businessfriend .field-quotes{grid-template-columns:1fr;gap:24px;margin:32px 0 0;display:grid}@media (min-width:768px){.work-businessfriend .field-quotes{grid-template-columns:repeat(3,1fr);gap:24px}}.work-businessfriend .field-quote{border:1px solid var(--hairline);background:var(--paper);border-radius:2px;flex-direction:column;gap:16px;padding:28px;display:flex;position:relative}.work-businessfriend .field-quote .qmark{font-family:var(--font-bricolage-grotesque),serif;color:var(--plum);font-variation-settings:"opsz" 96;height:18px;font-size:48px;font-weight:300;line-height:.6}.work-businessfriend .field-quote .q{font-family:var(--font-bricolage-grotesque),serif;letter-spacing:-.015em;color:var(--ink);font-variation-settings:"opsz" 24;margin:0;font-size:18px;font-weight:400;line-height:1.35}.work-businessfriend .field-quote .a{border-top:1px solid var(--hairline);font-family:var(--font-jetbrains-mono),monospace;letter-spacing:.16em;text-transform:uppercase;color:var(--ink3);margin-top:auto;padding-top:8px;font-size:10.5px;font-weight:500}.work-businessfriend .system-bleed{border:1px solid var(--hairline);background:var(--paper2);border-radius:2px;margin:32px 0 0;overflow:hidden}.work-businessfriend .system-bleed img{width:100%;display:block}.work-businessfriend .system-bleed figcaption{border-top:1px solid var(--hairline);background:var(--paper);font-family:var(--font-jetbrains-mono),monospace;letter-spacing:.18em;text-transform:uppercase;color:var(--ink3);margin:0;padding:14px 18px;font-size:10.5px;font-weight:500}.work-businessfriend .pillar-row{grid-template-columns:1fr;gap:32px;margin-top:40px;display:grid}@media (min-width:768px){.work-businessfriend .pillar-row{grid-template-columns:repeat(3,1fr);gap:32px}}.work-businessfriend .pillar-tile{border-top:2px solid var(--ink);padding-top:20px}.work-businessfriend .pillar-tile .pn{font-family:var(--font-jetbrains-mono),monospace;letter-spacing:.18em;text-transform:uppercase;color:var(--ink3);margin:0;font-size:10.5px;font-weight:500}.work-businessfriend .pillar-tile h4{font-family:var(--font-bricolage-grotesque),serif;letter-spacing:-.015em;font-variation-settings:"opsz" 24;margin:8px 0 0;font-size:18px;font-weight:500;line-height:1.2}.work-businessfriend .pillar-tile p{color:var(--ink2);margin:10px 0 0;font-size:14px;line-height:1.6}.work-businessfriend .split-tall{grid-template-columns:1fr;align-items:start;gap:40px;margin-top:48px;display:grid}@media (min-width:768px){.work-businessfriend .split-tall{grid-template-columns:7fr 5fr;gap:32px}}.work-businessfriend .split-tall figure{border:1px solid var(--hairline);background:var(--paper2);border-radius:2px;margin:0;overflow:hidden}.work-businessfriend .split-tall figcaption{border-top:1px solid var(--hairline);background:var(--paper);font-family:var(--font-jetbrains-mono),monospace;letter-spacing:.18em;text-transform:uppercase;color:var(--ink3);margin:0;padding:14px 18px;font-size:10.5px;font-weight:500}.work-businessfriend .split-tall .panel-text{padding:8px 0}.work-businessfriend .surface-wide{border:1px solid var(--hairline);background:var(--paper2);border-radius:2px;margin-top:48px;overflow:hidden}.work-businessfriend .surface-wide img{width:100%;display:block}.work-businessfriend .surface-wide figcaption{border-top:1px solid var(--hairline);background:var(--paper);align-items:baseline;gap:12px;padding:16px 20px;display:flex}.work-businessfriend .surface-wide figcaption .n{font-family:var(--font-jetbrains-mono),monospace;letter-spacing:.18em;text-transform:uppercase;color:var(--ink3);flex-shrink:0;font-size:10.5px;font-weight:500}.work-businessfriend .surface-wide figcaption .t{color:var(--ink2);font-size:14px;line-height:1.55}.work-businessfriend .out-grid4{grid-template-columns:1fr;align-items:start;gap:40px;display:grid}@media (min-width:768px){.work-businessfriend .out-grid4{grid-template-columns:7fr 5fr;gap:32px}}.work-businessfriend .metrics4{grid-template-columns:1fr;gap:24px;margin:0;padding:0;list-style:none;display:grid}@media (min-width:600px){.work-businessfriend .metrics4{grid-template-columns:repeat(2,1fr);gap:24px 32px}}.work-businessfriend .metric4{border-top:1px solid var(--hairline);padding-top:20px}.work-businessfriend .metric4 .n{font-family:var(--font-bricolage-grotesque),serif;letter-spacing:-.025em;font-variation-settings:"opsz" 96;font-variant-numeric:tabular-nums;color:var(--plum-deep);font-size:40px;font-weight:400;line-height:1}.work-businessfriend .metric4 .l{max-width:28ch;font-family:var(--font-jetbrains-mono),monospace;letter-spacing:.16em;text-transform:uppercase;color:var(--ink3);margin-top:12px;font-size:10.5px;font-weight:500}.work-businessfriend .out-narr{max-width:62ch;color:var(--ink2);margin-top:32px;font-size:16.5px;line-height:1.6}.work-businessfriend .out-narr+.out-narr{margin-top:16px}.work-businessfriend .pullquote{background:var(--plum-deep);color:var(--paper);border-radius:2px;padding:32px}.work-businessfriend .pullquote p{font-family:var(--font-bricolage-grotesque),serif;letter-spacing:-.015em;font-variation-settings:"opsz" 36;margin:0;font-size:22px;font-weight:300;line-height:1.35}.work-businessfriend .pullquote figcaption{font-family:var(--font-jetbrains-mono),monospace;letter-spacing:.18em;text-transform:uppercase;color:#f2f6f899;color:lab(96.5281% -.82311 -1.65222/.6);margin-top:24px;font-size:10.5px;font-weight:500}.work-businessfriend .eng-grid{border-top:1px solid var(--hairline);border-bottom:1px solid var(--hairline);grid-template-columns:1fr;gap:24px;padding:32px 0;display:grid}@media (min-width:768px){.work-businessfriend .eng-grid{grid-template-columns:repeat(4,1fr)}}.work-businessfriend .eng-grid .k{font-family:var(--font-jetbrains-mono),monospace;letter-spacing:.18em;text-transform:uppercase;color:var(--ink3);font-size:10.5px;font-weight:500}.work-businessfriend .eng-grid .v{color:var(--ink2);margin-top:8px;font-size:14px;line-height:1.55}.work-businessfriend .next-wrap{max-width:1320px;margin:0 auto;padding:96px 24px}@media (min-width:768px){.work-businessfriend .next-wrap{padding:128px 40px}}.work-businessfriend .next-link{border-top:1px solid var(--hairline);padding-top:40px;display:block}.work-businessfriend .next-link p{font-family:var(--font-jetbrains-mono),monospace;letter-spacing:.18em;text-transform:uppercase;color:var(--ink3);margin:0;font-size:10.5px;font-weight:500}.work-businessfriend .next-link .row{justify-content:space-between;align-items:baseline;gap:16px;margin-top:12px;display:flex}.work-businessfriend .next-link .nm{font-family:var(--font-bricolage-grotesque),serif;letter-spacing:-.025em;font-variation-settings:"opsz" 96;font-size:clamp(40px,6vw,80px);font-weight:400;line-height:1;transition:color .3s}.work-businessfriend .next-link:hover .nm{color:var(--sage-deep)}.work-businessfriend .next-link .cat{font-family:var(--font-jetbrains-mono),monospace;letter-spacing:.18em;text-transform:uppercase;color:var(--ink3);font-size:11px;font-weight:500;display:none}@media (min-width:768px){.work-businessfriend .next-link .cat{display:inline}}
